Iryna Kostyuk, director of Media Resources Management and editor in chief of the informational and analytical publication Media Business Reports, became a member of the jury of the annual contest "Favorite of the TV Mass Media-2009" that took place on September 3, 2009. The winner was chosen by the representatives of publications that write about media through discussion of the nominates at a round table and then by the open voting of the experts. Besides being a judge, Iryna also took place in the press-conference that summed up the "Favorite of the TV Mass Media-2009" contest.
The award "Favorite of the TV Mass Media-2009" was given to the program "Ukraine Has Got Talent" of the STB TV channel. The second place was taken by the TVi's program "Yevgeniy Kyselyov. On Top". "Folk-Music" (The First National) won the third award.